This position has been filled

Position overview


Conceive, direct, and deliver digital experiences for a new online media group at one of America’s leading liberal arts colleges. Integrate video, audio, podcasts, panoramas, maps, events coverage, social features, and more into concept-driven packages for distribution on College Web sites, as well as social media communities such as YouTube, Flickr, and FaceBook.


You’re a professional with at least 5 years of experience writing and producing digital media about world-class learning and practice — from story development and production to interface design and community management.

The full description is at batesmedia. The beginning salary is $50,000.


To apply, first go to and submit an application. Then, send the following materials, via e-mail to

  • A cover letter in PDF format
  • A resume in PDF format
  • An online presentation about your perspectives on online learning, Bates, and higher education
  • At least 5 URLs that illustrate excellence in online media production


Apply by January 15, 2009.


Bates College is a small-campus college with a global reach. Bates’ distinctive approach to whole-person education prepares exemplary students to make a difference in a rapidly-changing world. Bates is located in an historic and increasingly diverse city midway between Maine’s coast and mountains.

Detailed Description

  • DEPARTMENT: Communications and Media Relations
  • DIVISION: Office of College Advancement
  • REPORTS TO: Web Communications Manager

Position purpose

The Online Media Producer is responsible for planning and executing original and repurposed online content — including text, imagery, audio, video, and interactive media — that accurately reflects the mission and programs of the College for both the general public and for target audiences.

Key accountabilities

Project management

Scopes and plans online media production projects. Communicates with clients, the production team, and staff in ILS (the College’s IT organization). Manages productions from inception through completion. Coordinates community contributors, and provides training and coaching. Supervises student workers.

Information architecture

Inventories existing content, and evaluates for relevance, currency, and accuracy. Develops and implements content structures, navigational models, and optimization for search engine findability. Develops content development and interface design within information architecture context.

Content production

Produces new content to fit information architecture, including writing, videography, photography, audio recording, editing, assembly, and compression. Writes, edits, and proofreads new content. Develops prototypes, conducts user testing, and launches content to meet defined goals.

Interface design

Develops, adapts, and implements interface patterns, usability guidelines, and interaction standards that can be applied to a spectrum of online experiences — including Web, e-mail, and messaging — across platforms and applications. Delivers coded prototypes and templates to colleagues and partners.

Technical coordination

Coordinates with staff in ILS to ensure that online media production and delivery systems provide a seamless online experience for visitors. Ensures that online media architecture, content, and interfaces meet established standards.


Skills and knowledge

  • Strong project management, problem solving, and organizational skills.
  • Advanced writing/editing, communication, collaboration, and interpersonal skills.
  • Ability to coordinate staff and multiple projects simultaneously.
  • Experience in journalism, marketing, publications, and/or public relations.
  • Familiarity with higher education and understanding of online positioning of an institution.
  • Commitment to diversity and to serving the needs of a diverse population.

Professional experience

  • Five years in online communications and/or media production preferred, ideally in higher education.
  • Knowledge of standard concepts, practices, and procedures, including: usability, accessibility, W3C standards (XHTML), interface and interaction patterns, CSS layout presentation, multiple-bandwidth compression.
  • Mastery of multimedia production and post-production tool sets, including, but not limited to, Mac OS X, Adobe Creative Suite, FinalCutPro, GoogleEarth, PTGui, Audacity, CSSEdit, SnapzPro, Toast, Zoomifyer, and OmniOutliner.
  • Experience working with a wide range of constituents, including novices, IT and communications staff, and senior leadership.
  • A minimum of 2 years experience in writing, editing, and managing content on a significant Web site.

Educational experience

Four year college degree, or equivalent, preferably in Communications, Journalism, Computer Science, or the equivalent experience.